Web Content and Social Networking Experts

Need a job? Looking for work? Help is as close as a can of soup.

You never thought that a can of soup was like a resume and cover letter? Can't imagine why.

Take a look at most any soup can. Campbell's soup comes to mind. On the can's label you will find two things.

1. What soup is in the can, (let's call that your resume)
2. A recipe (think of that as your cover letter) showing you how to use what's in the can.

When you apply for a job never send only a resume. It does the reader little good to see your skills and background without knowing what you can do for the company. your resume and cover letter have a job to do; to get you hired.

Your resume's job is to show your skills, background, expertise, accomplishments, education. To show the reader what you've got to offer.

Your cover letter shows the reader what you can do for the company. Don't force the reader to figure out what you can do for the company. no one knows this but you.

• Your resume; no more than two pages.
• Cover letter short and to the point.
• Make a folder on your computer and keep your resume and cover letter there in text format, Word, and PDF format.
• Without informing the reader of what you can do for that particular company, throws your future to the wind because it forces the reader to determine where you fit in.

               

The knowledge economy requires education, insight, and smarts. Want to get employed and stay that way? Stay educated and offer your clients insight.

The world is now a knowledge economy. Does your content, your products, your company reflect that reality?

Do you offer outlier perspective to your clients? That's a view from afar. From there, you can see what those too close to the situation can't see.

To date, I've helped two businesses. One a car dealer and the other a surveyor. Great fun. I developed a new product for the car dealer, and showed the surveyor how to successfully compete with lower cost estimates from his competitors.

The name of the game is this: what can you show, teach, or present to your clients quickly? Answer that question and your customers will love you.

View our videos on YouTube.com/WebContentRx/ Listen to us the radio most Friday's on The Business Buzz, 4 p.m. - 5 p.m., with Jeffery Sherman, WESU 88.1 FM.

The knowledge economy requires education, insight, and smarts. Want to get employed and stay that way? Stay educated and offer your clients insight.

The world is now a knowledge economy. Does your content, your products, your company reflect that reality?

Do you offer outlier perspective to your clients? That's a view from afar. From there, you can see what those too close to the situation can't see.

To date, I've helped two businesses. One a car dealer and the other a surveyor. Great fun. I developed a new product for the car dealer, and showed the surveyor how to successfully compete with lower cost estimates from his competitors.

The name of the game is this: what can you show, teach, or present to your clients quickly? Answer that question and your customers will love you.

View our videos on YouTube.com/WebContentRx/ Listen to us the radio most Friday's on The Business Buzz, 4 p.m. - 5 p.m., with Jeffery Sherman, WESU 88.1 FM.

Want more sales, faster, and easer? Speed is key.

Watch this video by by Brian Tracy on how to Outsell the Competition to see for yourself the importance, the connection, between telling your customer that you will getting started right away, and sales success.

Your customer may not have known that they need your product or service, but now they want it immediately, and you're going to give it to them right away.

Use the words, "right away." Like this, "We'll get started right away, as soon as you authorize this." Then hand them you Letter of Agreement, contract, or invoice. Once signed all you've got to do is get to work, collect your fee, and deposit it. What could be simpler? 

When you offer to get started right away, you are seen as smarter, that your product or service is better, and that it is worth more. When in no hurry, you're seen as not smart, not worth a lot, and your products are not as good.

In Brian's words, "Speed is really important."

Watch the video, it only runs two minutes and seven seconds.

Want more sales, faster, and easer? Speed is key.

Watch this video by by Brian Tracy on how to Outsell the Competition to see for yourself the importance, the connection, between telling your customer that you will getting started right away, and sales success.

Your customer may not have known that they need your product or service, but now they want it immediately, and you're going to give it to them right away.

Use the words, "right away." Like this, "We'll get started right away, as soon as you authorize this." Then hand them you Letter of Agreement, contract, or invoice. Once signed all you've got to do is get to work, collect your fee, and deposit it. What could be simpler? 

When you offer to get started right away, you are seen as smarter, that your product or service is better, and that it is worth more. When in no hurry, you're seen as not smart, not worth a lot, and your products are not as good.

In Brian's words, "Speed is really important."

Watch the video, it only runs two minutes and seven seconds.

Want more sales, faster, and easer? Speed is key.

Watch this video by by Brian Tracy on how to Outsell the Competition to see for yourself the importance, the connection, between telling your customer that you will getting started right away, and sales success.

Your customer may not have known that they need your product or service, but now they want it immediately, and you're going to give it to them right away.

Use the words, "right away." Like this, "We'll get started right away, as soon as you authorize this." Then hand them you Letter of Agreement, contract, or invoice. Once signed all you've got to do is get to work, collect your fee, and deposit it. What could be simpler? 

When you offer to get started right away, you are seen as smarter, that your product or service is better, and that it is worth more. When in no hurry, you're seen as not smart, not worth a lot, and your products are not as good.

In Brian's words, "Speed is really important."

Watch the video, it only runs two minutes and seven seconds.

Social networking is speaking. Speak with authority and you will be the authority people speak about.

Social networking is social. That means you will be speaking to people every day, making proposals, teaching, and working with employees. how you speak is important to your success. If you are uncomfortable, it comes across in the tone of your voice and in the words you use. Make no mistake. your speaking skills can sink you and your company.

Okay, so you're social networking your company, but more is required. What? Face to face communications. Public speaking. Meeting people and presenting proposals. Teaching a class or training on your products and services. No matter how you cut it or call it, it's face to face talking.

Your voice matters. your tone of voice. Your confidence. Ah confidence, that puts the authority of the expert in your voice. Speak this way in your videos and podcasts, when you are on the radio and television.

There is no need for this, join Toastmasters and improve your skills.Don't stay away because you don't speak well. Getting better is the whole point. Just last week, at a networking group a man presented in a way that could have been much better. He was new to talking to a group, and I was reminded of my first attempts at public speaking. My skills were terrible. It was not pretty watching him as he read, word for word, from four yellow lines pages.

Please do not think that your social networking activities all take place at a keyboard. The most assuredly do not. Your public presence and speaking skills will bear directly on your success.

Social networking is speaking. Speak with authority and you will be the authority people speak about.

Social networking is social. That means you will be speaking to people every day, making proposals, teaching, and working with employees. how you speak is important to your success. If you are uncomfortable, it comes across in the tone of your voice and in the words you use. Make no mistake. your speaking skills can sink you and your company.

Okay, so you're social networking your company, but more is required. What? Face to face communications. Public speaking. Meeting people and presenting proposals. Teaching a class or training on your products and services. No matter how you cut it or call it, it's face to face talking.

Your voice matters. your tone of voice. Your confidence. Ah confidence, that puts the authority of the expert in your voice. Speak this way in your videos and podcasts, when you are on the radio and television.

There is no need for this, join Toastmasters and improve your skills.Don't stay away because you don't speak well. Getting better is the whole point. Just last week, at a networking group a man presented in a way that could have been much better. He was new to talking to a group, and I was reminded of my first attempts at public speaking. My skills were terrible. It was not pretty watching him as he read, word for word, from four yellow lines pages.

Please do not think that your social networking activities all take place at a keyboard. The most assuredly do not. Your public presence and speaking skills will bear directly on your success.

Social networking is speaking. Speak with authority and you will be the authority people speak about.

Social networking is social. That means you will be speaking to people every day, making proposals, teaching, and working with employees. how you speak is important to your success. If you are uncomfortable, it comes across in the tone of your voice and in the words you use. Make no mistake. your speaking skills can sink you and your company.

Okay, so you're social networking your company, but more is required. What? Face to face communications. Public speaking. Meeting people and presenting proposals. Teaching a class or training on your products and services. No matter how you cut it or call it, it's face to face talking.

Your voice matters. your tone of voice. Your confidence. Ah confidence, that puts the authority of the expert in your voice. Speak this way in your videos and podcasts, when you are on the radio and television.

There is no need for this, join Toastmasters and improve your skills.Don't stay away because you don't speak well. Getting better is the whole point. Just last week, at a networking group a man presented in a way that could have been much better. He was new to talking to a group, and I was reminded of my first attempts at public speaking. My skills were terrible. It was not pretty watching him as he read, word for word, from four yellow lines pages.

Please do not think that your social networking activities all take place at a keyboard. The most assuredly do not. Your public presence and speaking skills will bear directly on your success.

Social networking is speaking. Speak with authority and you will be the authority people speak about.

Social networking is social. That means you will be speaking to people every day, making proposals, teaching, and working with employees. how you speak is important to your success. If you are uncomfortable, it comes across in the tone of your voice and in the words you use. Make no mistake. your speaking skills can sink you and your company.

Okay, so you're social networking your company, but more is required. What? Face to face communications. Public speaking. Meeting people and presenting proposals. Teaching a class or training on your products and services. No matter how you cut it or call it, it's face to face talking.

Your voice matters. your tone of voice. Your confidence. Ah confidence, that puts the authority of the expert in your voice. Speak this way in your videos and podcasts, when you are on the radio and television.

There is no need for this, join Toastmasters and improve your skills.Don't stay away because you don't speak well. Getting better is the whole point. Just last week, at a networking group a man presented in a way that could have been much better. He was new to talking to a group, and I was reminded of my first attempts at public speaking. My skills were terrible. It was not pretty watching him as he read, word for word, from four yellow lines pages.

Please do not think that your social networking activities all take place at a keyboard. The most assuredly do not. Your public presence and speaking skills will bear directly on your success.

Losing clients? Is your business in trouble? Concentrate on cash flow.

This is a serious topic. Let's look at your declining business activity by standing the problem on its head because if you had cash-flow from non-client sources you would not be concerned with losing clients?

Let's begin with your assets.

• You have a work force with time on their hands. So, the question becomes, "How can you use that time to generate margin?"
• Can you rent your excess staff to another company?
• Can you bring your next produce or upgrade to market sooner, or market to a wider audience? Can your products be used for additional things to appeal to a wider clientele?
• Can you use employee skills to apply for a government grant? What about an SBIR grant?
• Can you create a industry specific marketing group that will appeal to your existing client base, after all you do have contact information for these people. There is no better way to stay in-touch than by offering a networking opportunity. Please do not immediately reject this. There are places where yon can get beautiful facilities free of charge. Where? Continuing care facilities may make their facility available to you for no more you mentioning them in your promotional campaign.
• Throw a party. This is all time atomic bomb of networking events. Invite everyone. Companies have done just that when they needed money and stayed in business. From just having a party. Getting your clients together gets them thinking about you. And that, my friend, is always a good thing.
• Continue with your social networking campaign and include, if you are not already, things that are fun and things that are helpful. Like what? How about games? Incorporate them into your social networking campaign. As to helpful, include product and gift information and links to independent review. Social networking is not only about making a buck. It is also about the relationship you have with your audience. enhancing that relationship is what you want. That will bring you dividends in cash and good will.
  Here are links to some of our favorite games. Placing games on your Web site, or linking to games makes great link bait. What's that? Reasons for people to come back to your site. When combined with high quality material on your products, you can create a serious social networking campaign. Of that there is no doubt. And a serious social networking campaign can only do your business good. Of that there is no doubt either.
  • Take the Treb challenge and The Brain Strainer. Love the Treb challenge. Try it.
  • Here are more games we like from our friend Mike Sweet at http://www.puzzleplaylogic.com. Mike's games are terrific.
• If getting out and doing personal networking will help. Do that. Send you most outgoing and friendly people out as well. Do this especially when they have free time. Be sure that they have plenty of business cards and that your Web site and social sites are up-to-date. Remember, the old adage? When you're busy you work, when you're slow you network? Always use your time wisely.

Your company has resources and brains. Your challenge in this tough economy is to use those resources in ways you never dreamed of because you never had to dream this way before.

Advice is a dangerous thing and may be worse that worthless. Having said that, please allow us one comment. Stop concentrating on lost clients and start concentrating on increasing your cash flow. Like the man said, "When times are tough, the creative survive." Be creative. Be a survivor.

Losing clients? Is your business in trouble? Concentrate on cash flow.

This is a serious topic. Let's look at your declining business activity by standing the problem on its head because if you had cash-flow from non-client sources you would not be concerned with losing clients?

Let's begin with your assets.

• You have a work force with time on their hands. So, the question becomes, "How can you use that time to generate margin?"
• Can you rent your excess staff to another company?
• Can you bring your next produce or upgrade to market sooner, or market to a wider audience? Can your products be used for additional things to appeal to a wider clientele?
• Can you use employee skills to apply for a government grant? What about an SBIR grant?
• Can you create a industry specific marketing group that will appeal to your existing client base, after all you do have contact information for these people. There is no better way to stay in-touch than by offering a networking opportunity. Please do not immediately reject this. There are places where yon can get beautiful facilities free of charge. Where? Continuing care facilities may make their facility available to you for no more you mentioning them in your promotional campaign.
• Throw a party. This is all time atomic bomb of networking events. Invite everyone. Companies have done just that when they needed money and stayed in business. From just having a party. Getting your clients together gets them thinking about you. And that, my friend, is always a good thing.
• Continue with your social networking campaign and include, if you are not already, things that are fun and things that are helpful. Like what? How about games? Incorporate them into your social networking campaign. As to helpful, include product and gift information and links to independent review. Social networking is not only about making a buck. It is also about the relationship you have with your audience. enhancing that relationship is what you want. That will bring you dividends in cash and good will.
  Here are links to some of our favorite games. Placing games on your Web site, or linking to games makes great link bait. What's that? Reasons for people to come back to your site. When combined with high quality material on your products, you can create a serious social networking campaign. Of that there is no doubt. And a serious social networking campaign can only do your business good. Of that there is no doubt either.
  • Take the Treb challenge and The Brain Strainer. Love the Treb challenge. Try it.
  • Here are more games we like from our friend Mike Sweet at http://www.puzzleplaylogic.com. Mike's games are terrific.
• If getting out and doing personal networking will help. Do that. Send you most outgoing and friendly people out as well. Do this especially when they have free time. Be sure that they have plenty of business cards and that your Web site and social sites are up-to-date. Remember, the old adage? When you're busy you work, when you're slow you network? Always use your time wisely.

Your company has resources and brains. Your challenge in this tough economy is to use those resources in ways you never dreamed of because you never had to dream this way before.

Advice is a dangerous thing and may be worse that worthless. Having said that, please allow us one comment. Stop concentrating on lost clients and start concentrating on increasing your cash flow. Like the man said, "When times are tough, the creative survive." Be creative. Be a survivor.

Losing clients? Is your business in trouble? Concentrate on cash flow.

This is a serious topic. Let's look at your declining business activity by standing the problem on its head because if you had cash-flow from non-client sources you would not be concerned with losing clients?

Let's begin with your assets.

• You have a work force with time on their hands. So, the question becomes, "How can you use that time to generate margin?"
• Can you rent your excess staff to another company?
• Can you bring your next produce or upgrade to market sooner, or market to a wider audience? Can your products be used for additional things to appeal to a wider clientele?
• Can you use employee skills to apply for a government grant? What about an SBIR grant?
• Can you create a industry specific marketing group that will appeal to your existing client base, after all you do have contact information for these people. There is no better way to stay in-touch than by offering a networking opportunity. Please do not immediately reject this. There are places where yon can get beautiful facilities free of charge. Where? Continuing care facilities may make their facility available to you for no more you mentioning them in your promotional campaign.
• Throw a party. This is all time atomic bomb of networking events. Invite everyone. Companies have done just that when they needed money and stayed in business. From just having a party. Getting your clients together gets them thinking about you. And that, my friend, is always a good thing.
• Continue with your social networking campaign and include, if you are not already, things that are fun and things that are helpful. Like what? How about games? Incorporate them into your social networking campaign. As to helpful, include product and gift information and links to independent review. Social networking is not only about making a buck. It is also about the relationship you have with your audience. enhancing that relationship is what you want. That will bring you dividends in cash and good will.
  Here are links to some of our favorite games. Placing games on your Web site, or linking to games makes great link bait. What's that? Reasons for people to come back to your site. When combined with high quality material on your products, you can create a serious social networking campaign. Of that there is no doubt. And a serious social networking campaign can only do your business good. Of that there is no doubt either.
  • Take the Treb challenge and The Brain Strainer. Love the Treb challenge. Try it.
  • Here are more games we like from our friend Mike Sweet at http://www.puzzleplaylogic.com. Mike's games are terrific.
• If getting out and doing personal networking will help. Do that. Send you most outgoing and friendly people out as well. Do this especially when they have free time. Be sure that they have plenty of business cards and that your Web site and social sites are up-to-date. Remember, the old adage? When you're busy you work, when you're slow you network? Always use your time wisely.

Your company has resources and brains. Your challenge in this tough economy is to use those resources in ways you never dreamed of because you never had to dream this way before.

Advice is a dangerous thing and may be worse that worthless. Having said that, please allow us one comment. Stop concentrating on lost clients and start concentrating on increasing your cash flow. Like the man said, "When times are tough, the creative survive." Be creative. Be a survivor.

Losing clients? Is your business in trouble? Concentrate on cash flow.

This is a serious topic. Let's look at your declining business activity by standing the problem on its head because if you had cash-flow from non-client sources you would not be concerned with losing clients?

Let's begin with your assets.

• You have a work force with time on their hands. So, the question becomes, "How can you use that time to generate margin?"
• Can you rent your excess staff to another company?
• Can you bring your next produce or upgrade to market sooner, or market to a wider audience? Can your products be used for additional things to appeal to a wider clientele?
• Can you use employee skills to apply for a government grant? What about an SBIR grant?
• Can you create a industry specific marketing group that will appeal to your existing client base, after all you do have contact information for these people. There is no better way to stay in-touch than by offering a networking opportunity. Please do not immediately reject this. There are places where yon can get beautiful facilities free of charge. Where? Continuing care facilities may make their facility available to you for no more you mentioning them in your promotional campaign.
• Throw a party. This is all time atomic bomb of networking events. Invite everyone. Companies have done just that when they needed money and stayed in business. From just having a party. Getting your clients together gets them thinking about you. And that, my friend, is always a good thing.
• Continue with your social networking campaign and include, if you are not already, things that are fun and things that are helpful. Like what? How about games? Incorporate them into your social networking campaign. As to helpful, include product and gift information and links to independent review. Social networking is not only about making a buck. It is also about the relationship you have with your audience. enhancing that relationship is what you want. That will bring you dividends in cash and good will.
  Here are links to some of our favorite games. Placing games on your Web site, or linking to games makes great link bait. What's that? Reasons for people to come back to your site. When combined with high quality material on your products, you can create a serious social networking campaign. Of that there is no doubt. And a serious social networking campaign can only do your business good. Of that there is no doubt either.
  • Take the Treb challenge and The Brain Strainer. Love the Treb challenge. Try it.
  • Here are more games we like from our friend Mike Sweet at http://www.puzzleplaylogic.com. Mike's games are terrific.
• If getting out and doing personal networking will help. Do that. Send you most outgoing and friendly people out as well. Do this especially when they have free time. Be sure that they have plenty of business cards and that your Web site and social sites are up-to-date. Remember, the old adage? When you're busy you work, when you're slow you network? Always use your time wisely.

Your company has resources and brains. Your challenge in this tough economy is to use those resources in ways you never dreamed of because you never had to dream this way before.

Advice is a dangerous thing and may be worse that worthless. Having said that, please allow us one comment. Stop concentrating on lost clients and start concentrating on increasing your cash flow. Like the man said, "When times are tough, the creative survive." Be creative. Be a survivor.

Why are your cover letter and resume like a can of soup?

A real asset in your job search are your cover letter and resume. No resume should ever travel alone. these two necessary things have vastly different jobs to do.

Your Cover Letter

Your cover will tell the reader what you can do for that particular company. To research the answer to that question you will bee to do some research. To do this use Web search, LinkedIn, Hoovers to determine how our skills can save the company money, provide them needed services, or provide services that they will need in the future.

Your Resume

Your resume shows your background, education, and job history. Its job is to show what you've done and that your background can make a contribution to the success of the company. What you mention in your cover letter will be backed up in your resume. For example, if you mention you public speaking abilities in the cover letter, your resume will list your speaking engagements. How are your cover letter and resume like a can of soup?

Pick up a can of soup. The label tells you whose soup it is and what kind of soup it is. Now, look on the back of the label. There you will see a recipe that tells you how to use the soup to make a tasty meal.

Your lover letter is the recipe. It tells the company how your skills can be used to their benefit. Your resume is the front of the label, telling the company what skills you possess. That is what's in the can.

Why are your cover letter and resume like a can of soup?

A real asset in your job search are your cover letter and resume. No resume should ever travel alone. these two necessary things have vastly different jobs to do.

Your Cover Letter

Your cover will tell the reader what you can do for that particular company. To research the answer to that question you will bee to do some research. To do this use Web search, LinkedIn, Hoovers to determine how our skills can save the company money, provide them needed services, or provide services that they will need in the future.

Your Resume

Your resume shows your background, education, and job history. Its job is to show what you've done and that your background can make a contribution to the success of the company. What you mention in your cover letter will be backed up in your resume. For example, if you mention you public speaking abilities in the cover letter, your resume will list your speaking engagements. How are your cover letter and resume like a can of soup?

Pick up a can of soup. The label tells you whose soup it is and what kind of soup it is. Now, look on the back of the label. There you will see a recipe that tells you how to use the soup to make a tasty meal.

Your lover letter is the recipe. It tells the company how your skills can be used to their benefit. Your resume is the front of the label, telling the company what skills you possess. That is what's in the can.

Why are your cover letter and resume like a can of soup?

A real asset in your job search are your cover letter and resume. No resume should ever travel alone. these two necessary things have vastly different jobs to do.

Your Cover Letter

Your cover will tell the reader what you can do for that particular company. To research the answer to that question you will bee to do some research. To do this use Web search, LinkedIn, Hoovers to determine how our skills can save the company money, provide them needed services, or provide services that they will need in the future.

Your Resume

Your resume shows your background, education, and job history. Its job is to show what you've done and that your background can make a contribution to the success of the company. What you mention in your cover letter will be backed up in your resume. For example, if you mention you public speaking abilities in the cover letter, your resume will list your speaking engagements. How are your cover letter and resume like a can of soup?

Pick up a can of soup. The label tells you whose soup it is and what kind of soup it is. Now, look on the back of the label. There you will see a recipe that tells you how to use the soup to make a tasty meal.

Your lover letter is the recipe. It tells the company how your skills can be used to their benefit. Your resume is the front of the label, telling the company what skills you possess. That is what's in the can.

Why are your cover letter and resume like a can of soup?

A real asset in your job search are your cover letter and resume. No resume should ever travel alone. these two necessary things have vastly different jobs to do.

Your Cover Letter

Your cover will tell the reader what you can do for that particular company. To research the answer to that question you will bee to do some research. To do this use Web search, LinkedIn, Hoovers to determine how our skills can save the company money, provide them needed services, or provide services that they will need in the future.

Your Resume

Your resume shows your background, education, and job history. Its job is to show what you've done and that your background can make a contribution to the success of the company. What you mention in your cover letter will be backed up in your resume. For example, if you mention you public speaking abilities in the cover letter, your resume will list your speaking engagements. How are your cover letter and resume like a can of soup?

Pick up a can of soup. The label tells you whose soup it is and what kind of soup it is. Now, look on the back of the label. There you will see a recipe that tells you how to use the soup to make a tasty meal.

Your lover letter is the recipe. It tells the company how your skills can be used to their benefit. Your resume is the front of the label, telling the company what skills you possess. That is what's in the can.

Using Google alerts in Your Job Search

Looking for the right company, or looking to stay current in your field. Google Alerts can help with your research needs. It is a beautiful tool. Find it here, http://www.google.com/alerts

We've used it to track comments on our book, mentions of my name, and to stay abreast of events in the world of social networking. You, of course, will want to track what's going on in your field, or for press releases from companies that are good candidates in your job search.

If you have not done so already, obtain your free Google account and this powerful tool will start bringing you information.

Using Google alerts in Your Job Search

Looking for the right company, or looking to stay current in your field. Google Alerts can help with your research needs. It is a beautiful tool. Find it here, http://www.google.com/alerts

We've used it to track comments on our book, mentions of my name, and to stay abreast of events in the world of social networking. You, of course, will want to track what's going on in your field, or for press releases from companies that are good candidates in your job search.

If you have not done so already, obtain your free Google account and this powerful tool will start bringing you information.

Using Google alerts in Your Job Search

Looking for the right company, or looking to stay current in your field. Google Alerts can help with your research needs. It is a beautiful tool. Find it here, http://www.google.com/alerts

We've used it to track comments on our book, mentions of my name, and to stay abreast of events in the world of social networking. You, of course, will want to track what's going on in your field, or for press releases from companies that are good candidates in your job search.

If you have not done so already, obtain your free Google account and this powerful tool will start bringing you information.

Using Google alerts in Your Job Search

Looking for the right company, or looking to stay current in your field. Google Alerts can help with your research needs. It is a beautiful tool. Find it here, http://www.google.com/alerts

We've used it to track comments on our book, mentions of my name, and to stay abreast of events in the world of social networking. You, of course, will want to track what's going on in your field, or for press releases from companies that are good candidates in your job search.

If you have not done so already, obtain your free Google account and this powerful tool will start bringing you information.

Are you looking for a job? Is your success under your control, or in the hands of others?

Over the next week, or so, we will talk about ways to use social networking, Google's tools, Web search, your resume and cover letter, and things you can do in-person to find work. This material is taken from our lectures series on using the online world to find a job.

A few months ago I watched, on TV, a young woman with a masters degree in marketing complaining that she could not find a job. I could not help by wonder why she was not starting her own company. I know from personal experience that anyone can start a company with almost no money. Sure, okay, you need a computer, E-mail, and a few bucks to get going, but not much more than that.

It is no longer in your best interest to depend on people to create a business. Now, you and I, have got to provide or own career, our own job, if at all possible. For many of us that may just not work out, but for others is is a real possibility.

What do you need to get started?

• A business card. Get 250 cards free=-of-charge at Vistaprint.com
• To get your company on the map, use Google Places. This alone will bring you business.
• Join business groups like your Chamber of Commerce, Business Networking International (BNI), and other networking groups. The time you spend networking is very worthwhile.
• Need help? Contact Service Core of Retired Executives (SCORE). These men and women will provide you vast expertise at no monetary cost. These people are very competent and can provide you bona fide solutions to any problem. they are the best. Find them through your local Chamber of Commerce.
• You can use the online world to market yourself and your business at very little monetary cost. Be prepared for putting in lots of your time though.
• Take advantage of the online world. Write a blog, be on LinkedIn, Facebook, Twitter, and others that fit you needs.

Will this work for you? We can't say. You will learn a great deal and make yourself far more marketable than you are now. And that, my friend, is a good thing.

Are you looking for a job? Is your success under your control, or in the hands of others?

Over the next week, or so, we will talk about ways to use social networking, Google's tools, Web search, your resume and cover letter, and things you can do in-person to find work. This material is taken from our lectures series on using the online world to find a job.

A few months ago I watched, on TV, a young woman with a masters degree in marketing complaining that she could not find a job. I could not help by wonder why she was not starting her own company. I know from personal experience that anyone can start a company with almost no money. Sure, okay, you need a computer, E-mail, and a few bucks to get going, but not much more than that.

It is no longer in your best interest to depend on people to create a business. Now, you and I, have got to provide or own career, our own job, if at all possible. For many of us that may just not work out, but for others is is a real possibility.

What do you need to get started?

• A business card. Get 250 cards free=-of-charge at Vistaprint.com
• To get your company on the map, use Google Places. This alone will bring you business.
• Join business groups like your Chamber of Commerce, Business Networking International (BNI), and other networking groups. The time you spend networking is very worthwhile.
• Need help? Contact Service Core of Retired Executives (SCORE). These men and women will provide you vast expertise at no monetary cost. These people are very competent and can provide you bona fide solutions to any problem. they are the best. Find them through your local Chamber of Commerce.
• You can use the online world to market yourself and your business at very little monetary cost. Be prepared for putting in lots of your time though.
• Take advantage of the online world. Write a blog, be on LinkedIn, Facebook, Twitter, and others that fit you needs.

Will this work for you? We can't say. You will learn a great deal and make yourself far more marketable than you are now. And that, my friend, is a good thing.

Are you looking for a job? Is your success under your control, or in the hands of others?

Over the next week, or so, we will talk about ways to use social networking, Google's tools, Web search, your resume and cover letter, and things you can do in-person to find work. This material is taken from our lectures series on using the online world to find a job.

A few months ago I watched, on TV, a young woman with a masters degree in marketing complaining that she could not find a job. I could not help by wonder why she was not starting her own company. I know from personal experience that anyone can start a company with almost no money. Sure, okay, you need a computer, E-mail, and a few bucks to get going, but not much more than that.

It is no longer in your best interest to depend on people to create a business. Now, you and I, have got to provide or own career, our own job, if at all possible. For many of us that may just not work out, but for others is is a real possibility.

What do you need to get started?

• A business card. Get 250 cards free=-of-charge at Vistaprint.com
• To get your company on the map, use Google Places. This alone will bring you business.
• Join business groups like your Chamber of Commerce, Business Networking International (BNI), and other networking groups. The time you spend networking is very worthwhile.
• Need help? Contact Service Core of Retired Executives (SCORE). These men and women will provide you vast expertise at no monetary cost. These people are very competent and can provide you bona fide solutions to any problem. they are the best. Find them through your local Chamber of Commerce.
• You can use the online world to market yourself and your business at very little monetary cost. Be prepared for putting in lots of your time though.
• Take advantage of the online world. Write a blog, be on LinkedIn, Facebook, Twitter, and others that fit you needs.

Will this work for you? We can't say. You will learn a great deal and make yourself far more marketable than you are now. And that, my friend, is a good thing.

Are you looking for a job? Is your success under your control, or in the hands of others?

Over the next week, or so, we will talk about ways to use social networking, Google's tools, Web search, your resume and cover letter, and things you can do in-person to find work. This material is taken from our lectures series on using the online world to find a job.

A few months ago I watched, on TV, a young woman with a masters degree in marketing complaining that she could not find a job. I could not help by wonder why she was not starting her own company. I know from personal experience that anyone can start a company with almost no money. Sure, okay, you need a computer, E-mail, and a few bucks to get going, but not much more than that.

It is no longer in your best interest to depend on people to create a business. Now, you and I, have got to provide or own career, our own job, if at all possible. For many of us that may just not work out, but for others is is a real possibility.

What do you need to get started?

• A business card. Get 250 cards free=-of-charge at Vistaprint.com
• To get your company on the map, use Google Places. This alone will bring you business.
• Join business groups like your Chamber of Commerce, Business Networking International (BNI), and other networking groups. The time you spend networking is very worthwhile.
• Need help? Contact Service Core of Retired Executives (SCORE). These men and women will provide you vast expertise at no monetary cost. These people are very competent and can provide you bona fide solutions to any problem. they are the best. Find them through your local Chamber of Commerce.
• You can use the online world to market yourself and your business at very little monetary cost. Be prepared for putting in lots of your time though.
• Take advantage of the online world. Write a blog, be on LinkedIn, Facebook, Twitter, and others that fit you needs.

Will this work for you? We can't say. You will learn a great deal and make yourself far more marketable than you are now. And that, my friend, is a good thing.