Wow, does it sound cool to say that you social networked your media release? But just what is a social networked media release? Well, it's a regular media release with links, videos, and links to your Web site, and social networking campaign. You expected something really big, didn't you. Sorry.
After you've written you media release, how do your send it? Well, you have three broad choices:
- you can send it to your own mailing list
- you can send it to a mailing list that you own or rent
- you can use a professional service to send it for you. Professional services provide great depth sending to: bloggers, news outlets, newspapers, journalists, and other in the news business.
You need to be sending, at least, three media releases per year. Use every event, advancement, presentation, or anything else that shows your company in a positive light go buy without send in a media release.
Wayne English
Web Content Rx
blog.WebContentRx.biz
WebContentRx.biz
Social Networking Initiative.com
